How to Upload an Email Template in MailWizz

In this guide, you'll learn how to move your Postcards email into MailWizz. There are two easy ways to do it: uploading your template as a ZIP file or pasting the HTML directly into MailWizz's editor. Both work well, pick whichever fits your workflow.

We'll also cover how to add MailWizz tags (like the company address and unsubscribe link) so your emails are compliant and personalized. These can easily be added inside Postcards before exporting, since MailWizz requires the two key tags in every template.

We have released new email templates for MailWizz.

Prerequisites

• A Designmodo account
• A MailWizz account that's already set up
• A finished email template in Postcards, ready to export

Step 1: Add MailWizz tags inside Postcards

MailWizz uses tags (placeholders wrapped in square brackets, like [COMPANY_FULL_ADDRESS]   or [FIRST_NAME]   ) that get automatically replaced with real values when the email is sent. So instead of every recipient seeing a generic "Hi there," they might see "Hi Sarah" or "Hi James," and your footer can display the correct company address pulled from your MailWizz settings.

There are many tags available in MailWizz, first name, last name, email, custom subscriber fields, campaign URLs, and more, but two tags are required in every template:

• [COMPANY_FULL_ADDRESS]    — the sender's full company address (required for compliance)
• [UNSUBSCRIBE_URL]    — the unsubscribe link (required so recipients can opt out)

Without these two, MailWizz won't let you send the campaign. You can see the full list of available tags from MailWizz's campaign template editor, under the Available tags button.

To add these in Postcards:

• Open your template in the Postcards editor and head to the footer area, where this info usually lives.

• Click the text element where you want to add the company address, or add a new text element if needed.
• Type or paste [COMPANY_FULL_ADDRESS]    directly into the text. You can place it inline with regular text.

For the unsubscribe link, it's best to add [UNSUBSCRIBE_URL]    as a hyperlink on a word like "Unsubscribe" rather than pasting it as plain text. To do this:

• Type the word "Unsubscribe" (or whatever text you want) in your footer.
• Highlight it and click the link icon in the text toolbar.

• Paste [UNSUBSCRIBE_URL]    into the URL field and apply the link.

If you'd like to add personalization tags too (first name, last name, etc.), you can drop them anywhere in your template the same way directly into a text element, inline with other text. For example: Hi [FNAME], thanks for joining us!   

When the email is sent from MailWizz, the tags will be swapped out for the real values automatically.

Method 1: Upload as ZIP

Uploading your Postcards template as a ZIP is the most reliable way to get it into MailWizz, since the platform unpacks everything for you in one step and there's no need to touch any code.

From your Postcards editor, click Export in the top right corner and select Download as ZIP. Make sure the Host images/fonts online toggle is enabled before downloading, this way, your images will load from absolute URLs hosted by Postcards.

Save the ZIP file somewhere easy to find on your computer. You don't need to extract it, MailWizz accepts the ZIP file as-is.

Now head into MailWizz:

From the left sidebar of your MailWizz dashboard, hover over Email templates and click Templates.

On the templates page, click the blue Upload template button.

Click Choose file, locate the ZIP file you just exported from Postcards, and select it.

Finally, click Upload Archive.

MailWizz will unpack the ZIP and import your template automatically. Once it's done, you'll see your template in the templates list, ready to be used in a campaign.

Method 2: Paste the HTML manually

If you'd rather skip the ZIP upload or want more control over the code, you can paste your Postcards HTML directly into MailWizz's template editor.

First, you'll need your Postcards template code. There are two quick ways to get it:

• Copy email code: In the Postcards editor, click Export in the top right corner and select Copy Email Code. This copies the full HTML straight to your clipboard.

• Download as ZIP: Click Export > Download as ZIP, and make sure Host images/fonts online is toggled on. Extract the ZIP, open the index.html   file in a text editor, and copy the entire code.

Either way, make sure Host images/fonts online is enabled when exporting. This way, all images in your template will use absolute HTTPS URLs.

Now head into MailWizz:

From the left sidebar, hover over Email templates and click Templates.

On the templates page, click the Create new blue button.

In the template editor, click the Source button in the toolbar to switch from the visual editor to the HTML code view.

Select and delete any placeholder code that's already in the editor, then paste in your Postcards HTML.

Once the HTML is pasted, you can click the Source button again to switch back to the visual view, this lets you see your template properly rendered instead of just the raw code.

You can now give your template a name at the top of the page, then scroll down and click Save changes in the bottom right corner. Your template is now stored in MailWizz and ready to use in a campaign.

What we covered

• How to add the required MailWizz tags inside Postcards before exporting.
• How to upload your Postcards template to MailWizz as a ZIP file.
• How to manually paste your Postcards HTML into MailWizz's template editor.